Vilebrequin is a luxury French brand, specialized in designer swimwear and ready-to-wear for men and women. The brand was created in 1971 in Saint Tropez by Fred Prysquel a photographer and sports automobile journalist. The brand has stores in Saint-Tropez, Paris, Beverly Hills, Las Vegas, Milan, Monte Carlo, New York City, and Washington DC,among others. It was due to Prysquel's passion for automobiles that he named his brand, Vilebrequin, the French word for automobile motor, the crankshaft.
In swimwear, the brand offers a large range of styles: Moorea, Merise, Master, etc. as well as custom patterns and colors.